In these posters the fonts are the same white but it’s blurry which could represent the misery in the trailer, where suspense plays a huge part in these trailers also the fonts signify the genre of the trailer horror. Also the both posters have credits at the both of the title which could portray a form of
guarantee and as a means of prompting audience expectations. On the other, in Absentia the anchorage shows the protagonist facing the audience which could be depicted as the victims who find there selves in conflict; however, in The Unborn the protagonist is facing their back to the audience which could be interpreted as, the villain who has turned their backs on societies norms and values and decided to commit nefarious deeds and become deviant. In addition, it could highlight that the character refuses to follow societies rules and who does what they want.
Furthermore, both posters have images with writing beside it this could mean the significant of the people in the trailers and the characteristics of their characters in the trailer.
In GONE and SCARY MOVIE 5 the fonts are bold and stands out this could represent the theme of the film where the title plays a huge part in the movie. However, in The Haunting the font is white and thin this could represent the misery in the trailer, where suspense plays a huge part in these trailers also the fonts signify the genre of the trailer horror. On the other, in Gone the anchorage shows the protagonist facing the audience which could be depicted as the victims who find there selves in conflict; however, in Scary Movie 5 the protagonist face is enlarged and a huge hand and the finger is piercing through the character nose this could evoke the pain and suffering that is going to take place in the film. In addition, in Gone there are three images that are behind each other this could be interpreted as, the first image that is dark could be seen as the person who is perpetually making the character commit horrific deeds and show abhorrence towards society. Also, the second image is the character which could be seen as innocent and vulnerable. Additionally, the third image is small and fully black; however, the background of the image is white this could signify paradoxical imagery through the colours white and black, this could be seen as good and bad. On the other hand, this could be seen as the protagonist conscience.
Nevertheless, in the Haunting there are six images in the font cover and there are two images that is larger than the rest this could mean they could be a battle between these characters and they may be a clash between them in the film. Also, there are two characters on both sides this could highlight there are different sides in the film, good and bad. Therefore, in my opinion, I believe that the characters on the left side of the poster could portray the bad side, and on the right side the victims who are good and trying to follow the norms of societies and try do what’s right!